Greece’s mobile market looks set for recovery
The Greek cell phone market looks set to post a recovery this year, as a study conducted by the Athens University for Economics and Business for the association of mobile telephony companies (EEKT) pointed to a 1.4 percent increase in revenues from cell services in 2017 against last year.
The recovery is projected to continue in 2018, when a further rise of 1.9 percent is expected.
According to the survey’s figures, this is the first time the rate of cell phone service revenues has turned positive since 2008.
In 2016 it posted an annual decline of 1.3 percent, reaching 1.84 billion euros, against 1.86 billion in 2015, which shows the industry may well have just bottomed out.
Mobile phone companies last year invested 351 million euros, slightly up on 2015, the survey showed.